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E-commerce
6 months

E-commerce Revenue Growth Through Strategic Google Ads

TechGear Pro - E-commerce

Google Ads
E-commerce
PPC
Conversion Optimization
E-commerce Revenue Growth Through Strategic Google Ads
1
The Challenge

A growing e-commerce company was struggling with high customer acquisition costs and low ROAS from their Google Ads campaigns. Their campaigns were generating traffic but not converting effectively, with a ROAS of only 2.1:1 and conversion rates below 1.2%. The company was spending $15,000 monthly on ads but seeing minimal growth in revenue.

2
The Solution

Implemented a comprehensive Google Ads strategy including complete account restructuring, keyword optimization, audience segmentation, landing page improvements, and advanced bidding strategies. Created separate campaigns for different product categories, implemented dynamic remarketing, and set up proper conversion tracking with enhanced e-commerce analytics.

Performance Analysis

Performance metrics dashboard coming soon for this case study.

3
Results Summary
650%
ROAS Improvement
Return on ad spend increased from 2.1x to 13.7x
73%
Cost Per Acquisition
Reduction in customer acquisition cost from $85 to $23
245%
Conversion Rate
Increase in overall conversion rate from 1.2% to 4.1%
$2.3M
Revenue Growth
Additional revenue generated in 6 months
"Amod transformed our Google Ads performance completely. We went from barely breaking even to our most profitable marketing channel. The detailed reporting and constant optimization kept us ahead of our competition."
Sarah Johnson
Marketing Director at TechGear Pro
Services Provided
  • Google Ads Management
  • Landing Page Optimization
  • Conversion Tracking
  • Performance Analytics
Quick Stats
Project Duration
6 months
Industry
E-commerce
Services
4

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